Skip to product information
1 of 1

Words That Work: It's Not What You Say, It's What People Hear

Words That Work: It's Not What You Say, It's What People Hear

Regular price $18.12 USD
Regular price Sale price $18.12 USD
Sale Sold out
Shipping calculated at checkout.

In stock

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country

Words That Work

  • In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in.
View full details